Category Archives: Reviews

I’ll never read a book, ever!

Possibly one of the most regular things that came out of my mouth growing up – “I hate books!”

I had no interest in them and why would I? I grew up with computers, Playstations, Ipods, all the fun stuff.

They had moving images, they flashed and they made sounds.

Books! Books were boring.

I had to pay attention. They didn’t make cool noises and no one ever spoke about the recent books they read.

I now know how stupid this was of me.

The amount of stuff I’ve learnt just from reading books would be close to the amount of stuff I learnt at school but with one difference. I actually regularly use the stuff I read in books. Particularly Biographies.

Biographies allow you to read about your idols, learn from their mistakes and their successes and apply it to your own life. School textbooks teach you the definition of words and maybe how to do maths (If you paid attention).

Going through the process this year of developing a new start-up, I’ve lost count of the amount of times I’ve used the knowledge I gained from any particular book and applied it to my own experiences.

For example, take the one I’m reading now – Jab, Jab, Jab, Right Hook by Gary Vaynerchuk. It’s all about the right way to use social media to build a personal or company brand.

While it’s a little outdated, the book has shown me one thing, that I may as well delete all my social accounts and start again!!!

I’ve changed our entire social media strategies just from reading this book and we can see improvements.

Reading books should be a MUST for anyone looking to improve themselves. Here’s a list of my favourites:

  1. Creativity, Inc by Ed Catmull
  2. Hooked by Nir Eyal
  3. Elon Musk by Ashlee Vance
  4. Think and Grow Right by Napoleon Hill

I think everyone should spend at least half an hour before they go to bed reading. This doesn’t include reading friends status updates on Facebook. This means reading a book that’s actually going to better you in some way.

(It also doesn’t include celebrity magazines)

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